FUJIFILM X Half Camera: A Digital Take on Half-Frame Film Photography

The FUJIFILM X Half Camera reimagines the nostalgic charm of half-frame film cameras in a sleek, digital format. Featuring an 18MP 1-inch vertical sensor, Film Camera Mode, and Fujifilm’s signature Film Simulations, this compact camera delivers a unique blend of creative control, analog feel, and modern convenience—perfect for creators, casual shooters, and film lovers alike.

18MP 1″ Vertical Sensor with 3:4 Aspect Ratio

At the heart of the X Half Camera is an 18MP, 1-inch CMOS sensor that’s vertically oriented to match social media-friendly formats. This unique 3:4 aspect ratio is ideal for portrait-style shooting and storytelling. Whether you’re capturing stills or video, the sensor works seamlessly with Fujifilm’s Film Simulation modes to produce expressive, film-like results.

For manual control, the lens includes an aperture ring, and the rear touchscreen provides easy exposure adjustments. Plus, a dedicated exposure compensation dial offers up to ±3 EV, allowing you to quickly fine-tune brightness in your shots.

Film Camera Mode: Shoot Like It’s 1995

Designed for photographers who love the process of analog photography, Film Camera Mode simulates the experience of shooting on film:

• Choose a single Film Simulation and commit to it for the entire roll.

• Select your “film roll” length: 36, 54, or 72 shots.

• Viewfinder-only composition with no image previews—just like using a film camera.

• Advance frames manually with the built-in Frame Advance Lever.

• Once the roll is complete, images can be digitally “developed” using the FUJIFILM X Half app or transferred to your computer.

• A digital contact sheet of the full roll, complete with film strip borders, is automatically generated.

The rear LCD in this mode displays only essential shooting information such as a frame counter, AF/MF toggle, timestamp option, and a manual focus scale—further enhancing the analog experience.

13 Film Simulation Modes + Vintage Filters

The FUJIFILM X Half Camera offers 13 Film Simulations that replicate the look of iconic Fujifilm films like Velvia, Classic Chrome, and Acros. These simulations are accessed via a secondary pill-shaped LCD screen next to the main display, which mimics the rear “film window” on traditional film cameras.

Add even more personality to your photos with 26 creative filters, including:

• Light Leak

• Halation

• Expired Film

• Double Exposure

The built-in Grain Effect setting also lets you adjust the texture to match different film types.

2-in-1 Diptych Mode

Drawing inspiration from how half-frame film photos are traditionally displayed, the X Half Camera includes a 2-in-1 mode. This feature automatically merges two sequential frames into a single diptych-style image.

After capturing the first photo, flip the Frame Advance Lever to activate this mode. The second image will be paired with the first, and the camera will output a single file with customizable border width, color, and style.

Wide-Angle 10.8mm f/2.8 Prime Lens

Equipped with a fixed FUJINON 10.8mm f/2.8 aspherical lens (32mm full-frame equivalent), the X Half Camera is perfect for everyday photography. This wide-angle field of view suits landscapes, street scenes, portraits, and more.

Key lens features:

• Manual aperture ring with an ‘A’ position for priority or auto modes.

• Front focus ring for precise manual focusing down to just 4 inches.

• Zone focusing scale displayed when working in Film Camera Mode.

Thoughtful, Compact Design

Built for portability and creative freedom, the X Half Camera combines intuitive design with retro aesthetics:

• Corner-mounted optical viewfinder for classic rangefinder feel.

• Vertical rear LCD touchscreen, optimized for intuitive navigation and vertical content.

• No traditional menu button—instead, access settings via swipe gestures:

  • Swipe down: Film Camera Mode + wireless settings

  • Swipe right: Full menu

  • Swipe up: Quick settings menu

• Sub LCD next to the main screen displays active Film Simulation or acts as a touch menu controller.

• Exposure compensation dial surrounds the shutter button for quick adjustments.

• Frame Advance Lever mimics film winding and activates review or diptych modes.

• Built-in LED flash for low-light scenes.

• Cold shoe mount for attaching accessories like lights.

• Single SD card slot for image storage.

• Powered by an NP-W126S battery.

• USB-C port for charging, data transfer, or headphone use during video.

Optimized for Vertical Video Content

The X Half Camera isn’t just for still photography. Its vertical sensor records 1080×1440 video at 24 fps, ideal for platforms like Instagram Stories, TikTok, or YouTube Shorts. Built-in stereo microphones, slow-motion support up to 2x (200%), and small file sizes make it a great video tool for creators on the go.

Easy Sharing & Instant Printing

Thanks to built-in wireless connectivity, the FUJIFILM X Half Camera pairs seamlessly with:

• The dedicated X Half app, which allows you to wirelessly transfer and “develop” your Film Mode rolls.

• INSTAX printers, so you can instantly print your photos and share them with friends.